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Latest News
  • Special Articles
    Riders in crowded subway are good targets for mobile advertising

    Riders in crowded subway are good targets for mobile advertisingWhat does an irritable, squished rider on a crowded subway train do? According to a forthcoming study in the INFORMS journal Marketing Science, they often immerse themselves in their mobile phones to escape the crowd, and that they shop and buy more in response to mobile ads in the crowded train.

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  • Special Articles
    IBM solution, analytics transforming Toronto Raptors’ talent evaluation

    IBM solution, analytics transforming Toronto Raptors’ talent evaluationIBM and Maple Leaf Sports and Entertainment recently introduced a first-of-its-kind solution called IBM Sports Insights Central, which is designed to transform the National Basketball Association’s (NBA) Toronto Raptors’ talent evaluation processes by reimagining data through cognitive and analytics technology.

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  • Industry News
    Frontline Systems releases XLMiner.com platform for advanced analytics

    Frontline Systems, developer of the Solver in desktop Microsoft Excel, recently released XLMiner.com, a SaaS (software as a service) platform for data mining, text mining, forecasting and predictive analytics using only a browser. XLMiner for the Web offers business analysts point-and-click tools to create predictive analytics models themselves, without being expert data scientists or programmers.

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